Many people love using social media for fun, but others have realized that it's an excellent tool for job-search and career success (including brand management). Job-seekers report that they utilize social media to learn about job openings and companies, to network, and to present their credentials (especially on LinkedIn) to recruiters. Employers also see the value of utilizing social media when seeking new employees. Forty-one percent of US hiring managers surveyed by Harris Poll felt that social media sites were among the best places to source candidates. Despite its popularity, many job seekers are unfamiliar with how to use social media effectively during their job search. Mastering Social Media for Success provides helpful information and advice about key social media channels for job-seekers, how to use social media to market oneself and develop a personal brand, what not to do on social media if you want to land a job, and much more. It is one of five titles in the Social Media Today series. Other titles include All About Social Media, The Benefits and Dangers of Social Media, Detecting Misinformation on Social Media, and Exploring Social Media Careers. The series will help turn social media novices into social media pros.
